Social media is broken. No matter what evangelistic talk you hear from the brotherhood-for-the-advancement-of-social-media, it has some serious problems that educational leaders would do well to examine closely. Often promoted as the media for school leaders to “get their message out,” social media has become a polluted cesspool of misinformation, incivility, and deception. It is a powerful tool for propagandists and marketers who are more interested in promoting themselves, their products rather than the truth. Social media has become irredeemably infected with what Michael Lynch calls “information pollution.”

Source: The 21st Century Principal: School Leaders Need to Recognize How Social Media Is Broken